As a collaborative group we gathered together to discuss how we were going to tackle the brief. We had already agreed that our company was going to operate as a business that specialised in Sustainable design, However we knew little about the topic and the market ion which such studios operated. In our gathering we discussed areas of research we split this into three categories, How sustainable design is put together the craft materials and making processes. How it is meant to look, and who it appeals to what sort of businesses and audience.
I was given the task of establishing exactly what it should look like, this also involved looking at studios for deeper insight.
I found an american company called clearly green. I really like the branding I think you can almost base the principles of how your design will look around how the branding works.
Looking at their work it was a lot of publications they seem to talk about their identity almost selecting topics that can be related to the ethos of their company.
They almost promote environmental Ideas, across a range of methods and visuals.
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